Employee health benefits in Thailand: designing a plan employees actually use

Benefits employees do not use are wasted budget. Choose benefit types, set a budget per head and plan for each group, with a tool that takes your organisation’s numbers.

Updated 4 min readBy the HDmall partner team

In this article
  1. Types of employee health benefits
  2. Why employees do not use benefits
  3. What flexible benefits are
  4. Plan benefits with your own numbers
  5. Six steps to design health benefits
  6. Health benefits and co-payment
  7. Frequently asked questions

Employee health benefits are the health services and cover an organisation provides to its staff, such as group health insurance, annual health checks, vaccines, dental care and doctor consultations. Benefits work when they match what each group of employees needs, so that people actually use them.

Many organisations spend the same on health benefits every year while employees say they do not use them, or not in the way they need. Meanwhile medical costs in Thailand have risen about 10–11% a year over the past three years, according to ttb analytics, so the budget has to work harder. This guide helps you choose benefit types, set a budget per head and plan for each group, with a tool that takes your own numbers.

Types of employee health benefits

TypeWhat it coversGroups that use it most
Group in-patient insurance (IPD)Hospital admission and surgeryEveryone; the basic cover
Group out-patient insurance (OPD)Minor illness without admissionEmployees with families or chronic conditions
Annual health checkEarly screening of health risksEmployees 35 and over, and risk-factor work
VaccinesPrevention, such as fluEveryone, especially before flu season
Dental careCleaning, fillings and check-upsYounger employees; frequent and visible value
Eye careEye tests, glasses and LASIKScreen workers and older groups
Online doctor consultationsQuick advice for minor illness without leaveYounger staff and those working off site
Mental healthPsychologists or psychiatristsEveryone, with strong privacy
Surgery and complex careHelp choosing doctor, hospital and priceOlder employees and families

Why employees do not use benefits

  • One plan for everyone: a 25-year-old and a 50-year-old need very different things
  • Hard to use: paying first and claiming later, or a short list of providers
  • Not known about: benefits nobody explains go unused
  • No clear prices: employees hold back for fear of paying the difference

What flexible benefits are

Flexible benefits let employees choose within a budget instead of everyone getting the same package. Two common models:

ModelHow it worksSuits
Points or creditsEmployees get annual credit to spend on services from a catalogueOrganisations wanting maximum choice
Menus by groupThe organisation sets a package per group, such as by age, with some extra choiceOrganisations wanting control and simplicity

Both usually sit on a core that everyone gets equally, such as group in-patient insurance, so everyone has cover for serious illness.

Plan benefits with your own numbers

Enter your budget per person per year and headcount per age group, then drag service categories into each group. The tool shows cost per head against budget, total cost for the organisation, and how likely each group is to use the plan, compared with a plan of health checks only. Prices and usage rates in the tool are illustrative, not real prices.

Plan health benefits by employee group

Enter your budget per person and headcount per group, then drag service categories into each group (or tap a category, then a group). See cost per head against budget, and how likely each group is to actually use the plan.

Your organisation

hdmall.co.th/hdcare/benefits

Benefits builder

Your organisation · 470 employees

HDmall categories

Drag a category onto a group, or tap a category, then a group

Gen ZAges 21–28 · 120 people
    per head per year
    Likely to be usedCheck-up only: 35%
    MillennialsAges 29–42 · 260 people
      per head per year
      Likely to be usedCheck-up only: 70%
      Gen X and upAges 43+ · 90 people
        per head per year
        Likely to be usedCheck-up only: 90%
        Total per year
        Average per head
        Likely use, company-wide

        For demo purposes only. Prices and usage rates are illustrative. Try dragging the categories.

        Six steps to design health benefits

        1. Gather data: ages and sex, last year’s usage, group insurance claims and a needs survey
        2. Define groups by age band, family status or type of work, such as office and field staff
        3. Set the budget per head from last year, adjusted for rising medical costs and your goals
        4. Set the core and the choices: basic cover for all, choices that fit each group
        5. Tell employees how to use it: what they get, where, whether they pay anything, how to book
        6. Measure every quarter: usage per group, satisfaction and cost, and adjust next year

        Health benefits and co-payment

        Since 20 March 2025, standard health insurance that employees buy themselves includes co-payment at renewal when in-patient claims meet set criteria. Employees with personal policies may hesitate to use them for minor illness, which makes benefits that handle minor illness without admission, such as out-patient cover and online consultations, more useful. Read co-payment in Thai health insurance and the HR guide to annual health checks.

        Frequently asked questions

        What should employee health benefits include?

        Most start with basic cover everyone gets, such as group in-patient insurance and an annual health check, then add services that fit each group, such as dental care and online consultations for younger staff, or eye care and surgery support for older groups.

        What are flexible benefits?

        Flexible benefits let employees choose within a set budget, for example with annual credits to spend from a catalogue, or a package per group with some extra choice. They usually sit on a core that everyone gets equally.

        How much should we budget per employee?

        There is no figure for every organisation. Start from last year’s spend, adjust for rising medical costs (about 10–11% a year over the past three years in Thailand), and allocate by group need. The tool in this guide shows whether your budget per head covers the plan.

        How do we get employees to use benefits more?

        Choose services each group needs, make them easy to use (no upfront payment, self-booking), show prices and what is included, and remind people when they need them, such as before flu season.

        How should mental health benefits be set up?

        Give employees access to psychologists or psychiatrists without the organisation knowing who uses it, and without going through managers. Privacy is the biggest factor in whether people use it.

        Sources

        Ask our team to get in touch

        Tell us a little about your organisation and the team that handles it will contact you.

        What happens next

        1. We call to understand your business
        2. We propose a set-up and costs that fit
        3. You go live, with a team looking after you

        Or contact us directly

        Farm (Chokthawee Ratanawetwong)

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